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Web analytics - Wikipedia, the free encyclopedia | Web analytics is the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage. Web analytics is not just a tool for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a web site. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns. It helps one to estimate how traffic to a website changes after the launch of a new advertising campaign. Web analytics provides information about the number of visitors to a website and the number of page views. It helps gauge traffic and popularity trends which is useful for market research. There are two categories of web analytics; off-site and on-site web analytics.

Off-site web analytics refers to web measurement and analysis regardless of whether you own or maintain a website. It includes the measurement of a website's potential audience (opportunity), share of voice (visibility), and buzz (comments) that is happening on the Internet as a whole.

On-site web analytics measure a visitor's behavior once on your website. This includes its drivers and conversions; for example, the degree to which different landing pages are associated with online purchases. On-site web analytics measures the performance of your website in a commercial context. This data is typically compared against key performance indicators for performance, and used to improve a web site or marketing campaign's audience response. Google Analytics is the most widely-used on-site web analytics service; although new tools are emerging that provide additional layers of information, including heat maps and session replay.

Historically, web analytics has referred to on-site visitor measurement. However in recent years this has blurred, mainly because vendors are producing tools that span both categories.   Learn more >>

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Free Web Site Analytics - Gomez.com | Instantly Test Performance Across 6 Metrics. Get the Results Now! Compuware APM Website Performance Test How fast is your Website? Test your Website using the world’s most comprehensive testing network. Use Gomez’s instant testing to find performance problems before your customers do. >> > Click Here <

Website Analytics - Determine What's Happening On your Site & Why | Free White Paper! Access this insight today to: Discover how Foglight helps the business increase revenue; Understand the customer’s experience, not just the customer’s actions; See how IT can proactively address performance issues before service is affected >> > Click Here <

Website Analytics Tool - optimizely.com | The Hottest Website Analytics Tool on the Planet. Test it out! The #1 Website Analytics Tool Welcome to Optimizely. Sign up for a free account and test out the most popular Website Analytics Tool on the planet! >> > Click Here <

IBM Real-Time Analytics - Analytics at the Speed of Thought | BLU Acceleration Changes the Game. Gain insights at the speed of thought Nothing is more tedious than watching the hour glass turn. Ask and you shall receive, fast. >> > Click Here <

Webtrends™ Streams - webtrends.com | Convert Online Visitors While They're Still On Your Site. Staying Relevant Through In-the-Moment Digital Intelligence Read the white paper to learn: How to convert online visitors “in-the-moment”; 3 categories of online behavior; 4 R’s of data relevance >> > Click Here <

Google Analytics Official Website - Web Analytics & Reporting – Google Analytics | Monitor activity as it happens on your site. Measure web-enabled phones, mobile websites and mobile apps. Google Analytics lets you measure your advertising ROI as well as track your… >> > Click Here <

Find and evaluate businesses worldwide with Alexa's free web analytics - Alexa | Alexa provides information about websites including Top Sites, Internet Traffic Stats and Metrics, Related Links, Online Reviews Contact Information and Search Analytics for SEM and SEO… >> > Click Here <

StatCounter - Free Invisible Web Tracker, Hit Counter and Web Stats | Visitor Analysis for Your Website. Straightforward install process - add a few lines of code to your site. Track multiple websites from the same account. Track file downloads from your… Welcome to StatCounter - Visitor Analysis for Your Website Use StatCounter to monitor actual human activity in real-time StatCounter can be used 100% free of charge - no credit card required Straightforward install process - add a few lines of code to your site >> > Click Here <

Advanced web analytics and data analysis | Adobe Analytics | Adobe Analytics helps you create a holistic view of your business by turning customer interactions into actionable insights. >> > Click Here <

Pinterest web analytics - Pinterest for Business | See what people are pinning from your website. Find out how many people are pinning from your website, seeing your pins, and clicking your content. Use this info to tailor your website and… >> > Click Here <

Free Website Statistics, Stats, Web Analytics & Web Traffic Stats | Free website stats, statistics and traffic stats and web analytics for better Internet traffic analysis and conversion. As defined by the Official WAA, web analytics is the collection, measurement, reporting and analysis of web based data in order to understand and optimize website usage. There are two generally accepted categories of web analytics (and statistics); off-site and on-site. As its name denotes, off-site analytics and statistics includes the measurement, analysis and reporting of a website's potential audience (opportunity), share of voice (visibility), and buzz (comments) that is occuring on the Internet as a whole. On-site analytics refers specifically to the web based measurement, analysis and reporting of specific data on a given website. This includes conversion elements (i.e. landing pages, exit pages, etc.) On-site analytics measures the web based performance of a website from a commercial perspective. When "web analytics" is used in a commercial context most people are refering to on-site web analytics. >> > Click Here <

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